SEO Strategies for Ultra-Competitive Keywords

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The world of SEO is like trying to win a tough sea battle. Everyone wants the treasure of top Google

rankings. But don’t worry—we’ve got the perfect treasure map for you, with seven key strategies to beat

the competition and get those valuable keywords.

What are Competitive Keywords?

Competitive or high-competition keywords are search terms or phrases many businesses or websites endeavor to appear for in search engine rankings. These keywords are often highly desirable because they have a high search volume, meaning users frequently search for them.

However, because so many sites are trying to rank for these keywords, achieving a high ranking of the results of search engines (SERPs) can take time, especially for new or smaller websites.

Competitive keywords can be best understood through examples. Think of broad terms like ‘shoes,’ ‘laptops,’ ‘recipes,’ etc. These are the types of terms that many websites are competing to rank for, making them highly competitive in the SEO landscape.

It’s crucial to strike a balance between the use of competitive keywords and long-tail keywords in your SEO strategy. While ranking for competitive keywords may be challenging, their success can bring in substantial traffic. Conversely, long-tail keywords, despite their lower search volumes, often boost higher conversion rates and face less competition, making them a valuable addition to your strategy.

Easy Guide to Winning in SEO

1. Know Your Enemies

First, check out who you’re fighting. Find out which websites you’re up against for your chosen keywords. Use tools to see how hard these battles might be.

2. Find Hidden Paths with Long-Tail Keywords

Sometimes, going straight into a brutal fight isn’t intelligent. Use long-tail keywords – these are more accessible secret paths and can still get you where you want to go.

3. Get Your Ship in Shape

Make sure your website is looking good and working fast. This includes having the right keywords in your titles and ensuring your website works well on phones.

4. Build Strong Alliances

Links from other sites are like having friends with ships to back you up. Focus on getting good-quality links, not just any link.

5. Try Different Weapons

Don’t just use words; use videos, pictures, and other cool stuff. This makes Google and your visitors happy.

6. Fix Your Ship

Make sure there are no holes in your ship. This means checking your website’s technical setup to ensure Google can easily find and understand your content.

7. Watch and Learn

The sea constantly changes, so observe what works and what doesn’t. Adapt and improve continually.


Getting to the top for hard-to-win keywords is a big adventure.

It takes hard work, using every tool you’ve got, and always staying alert.

Follow this guide, add some of your magic, and you’ll be on your way to finding SEO success.

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